Job Title: Social Media Content Creator Status: Part-Time (15-20 hours per week) Reports to: Digital Media Manager Pay: $20-25/hour
JOB DESCRIPTION & EXPECTATIONS
Hendler Family Brewing Company is seeking a Part-Time Social Media Content Creator (15-20 hours/week) to join our marketing team. This role will focus on short-form video and social-first content, helping bring our brands to life through engaging, trend-driven storytelling.
The ideal candidate is someone who lives and breathes social media—especially TikTok and Instagram—and understands how to create content that feels authentic, timely, and audience-first.
You’ll work closely with the Digital Media Manager and Content team to concept, capture, and produce content across our brands and hospitality locations. This role involves regular travel between locations including Night Shift (Everett), Night Shift (Lovejoy Wharf), Night Shift Beer Gardens, and Jack’s Abby (Framingham).
Key Responsibilities
Create short-form video content for TikTok, Instagram Reels, and other social platforms
Translate written creative briefs or campaign concepts into engaging, platform-ready video content
Capture multiple pieces of content per shoot or location visit to maximize efficiency
Concept and pitch new content ideas, trends, and formats relevant to our brands
Capture on-site content at brewery locations, events, and beer launches
Film lifestyle moments, behind-the-scenes content, and product features
Edit short-form videos using tools such as CapCut, TikTok, or similar platforms
Stay on top of trends, sounds, and formats, and apply them in a brand-relevant way
Collaborate with the marketing and content team on larger shoots and campaigns
Help maintain a consistent flow of engaging, on-brand social content
Own assigned content projects from execution to delivery
Proactively identify content opportunities while on-site at taprooms, events, or beer gardens
Support additional marketing projects as needed
JOB REQUIREMENTS
Qualifications:
Strong understanding of TikTok, Instagram, and short-form video content
Creative thinker with a strong eye for storytelling and visual composition
Comfortable filming on a smartphone and capturing candid, in-the-moment content
Experience editing video (CapCut, TikTok, Premiere, or similar)
Confident working independently while also collaborating with a team
Comfortable appearing on camera when needed
Comfortable directing or coordinating quick content moments with staff on-site
Interest in beer, food, events, or lifestyle brands is a plus
2-3 years of experience in content creation
Must be 21+
Job Site:
Part-time (hours flexible based on content needs, including some evenings/weekends)
One in-office day every two weeks in Framingham, MA
Local travel throughout the week and some weekends as needed to brewery locations and events for content capture
To be Considered:
Please submit your resume along with links to any social media accounts, TikTok videos, or content you’ve created (personal or professional).
Bonus points: include one TikTok idea you’d create for one of our brands (Jack’s Abby, Night Shift, Wormtown, Masshole, or Sloop).
ABOUT US
HENDLER FAMILY BREWING COMPANY IS PROUDLY INDEPENDENT AND FAMILY-OWNED.
The story of Hendler Family Brewing Company is rooted in family values, entrepreneurial spirit, and a strong commitment to craft and community. Brothers Jack, Eric, and Sam Hendler continue a decades-old legacy that began in the 1950’s, when their grandfather, Richard Hendler, founded the Saxony Ice Company in New York. Their first jobs were alongside their father, Paul, and uncle, Jeff, who carried on the family business.
Guided by these values, Hendler Family Brewing Company has grown from Jack’s Abby Craft Lagers into a flourishing family business. Beyond brewing, the company continues to invest in its people and community by offering diverse career opportunities, providing nearly 300 jobs across five permanent locations in Massachusetts.
Hendler Family Brewing Company is proud to offer the following benefits to our valued employees:
Training and industry-related education
Membership in Master Brewers Association of America
Employee Meals @ HQ, Tuesday through Friday
Free case of our beer weekly (must be 21+ years of age)
Hendler Family Brewing Company is an equal-opportunity employer. We are committed to creating a diverse and inclusive workplace. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require assistance or accommodation due to a disability, please contact us at hr@jacksabby.com.
This position is temporarily remote.
Compensación: 20,00 $ - 25,00 $ la hora
Somos un empleador con igualdad de oportunidades y todos los candidatos calificados recibirán consideración por el empleo sin distinción de raza, color, religión, sexo, origen nacional, estado de discapacidad, estado de veterano protegido o cualquier otra característica protegida por la ley.
Hendler Family Brewing Co.
PROUDLY INDEPENDENT AND FAMILY OWNED
The story of Hendler Family Brewing Company is rooted in family values, entrepreneurial spirit, and a strong commitment to craft and community. Brothers Jack, Eric, and Sam Hendler continue a decades-old legacy that began in the 1950’s, when their grandfather, Richard Hendler, founded the Saxony Ice Company in New York. Their first jobs were alongside their father, Paul, and uncle, Jeff, who carried on the family business.
Guided by these values, Hendler Family Brewing Company has grown from Jack’s Abby Craft Lagers into a flourishing family business. Beyond brewing, the company continues to invest in its people and community by offering diverse career opportunities, providing nearly 300 jobs across five permanent locations in Massachusetts.
Jack's Abby Craft Lagers
Founded in 2011 by three brothers, Jack, Eric, and Sam Hendler, Jack’s Abby has become a mainstay of the craft brewing scene in the Northeast and nationwide.
Jack’s Abby brews lagers and only lagers. Born in Bavaria over 500 years ago, lagers became beloved across Europe. Lagers feature a distinctive smoothness and fullness that no other beer has and that we think everyone deserves.
Since its inception, the brewery has continued to uphold its mission of creating high-quality products that honor tradition and the spirit of inspired innovation. With an entrepreneurial heart and a passion for people, we take pride in learning from and contributing to our vibrant community.
In a Somerville, MA apartment in 2007, when 3 friends began homebrewing beer for friends and family. Their hobby took place after work, often stretching late into the night - what they called their “night shift.” Driven by a passion to craft more interesting and flavorful beers than the commercial options available, they turned that hobby into something bigger. In 2012, Night Shift Brewing officially launched in a small Everett warehouse, setting the foundation for what would become a thriving independent brewery.
Today, Night Shift Brewing continues to grow, fueled by the same commitment to creativity, quality, and community. With a dedicated team of hardworking staff, the company operates a taproom and brewery in Everett, a restaurant and brewery at Lovejoy Wharf in Boston, and a handful of seasonal Owl’s Nest beer gardens. Its portfolio of beverages can be found across the Northeast and beyond. Night Shift Brewing remains focused on three core values—inclusivity, innovation, and ingenuity—while embracing the mantra “all styles welcome.” We invite anyone and everyone to join us in welcoming all styles of beverages, people, and ideas. Welcome to the Night Shift.
Wormtown Brewery started in 2010 on Park Ave in Worcester, MA, transforming an old ice cream shop into a small brewery. From the beginning, the focus was on crafting great beer while staying true to its hometown roots. With strong support from the local community, new recipes were created and refined.
Then came Be Hoppy—a bold West Coast IPA released at the height of the Hazy New England IPA craze. It stood out from the pack and quickly became a fan favorite.
As word spread, so did the brewery. What started as a small Worcester operation grew into two taprooms and a brand recognized across New England. But no matter how far the beer travels, the mission remains the same: to craft high-quality beer that brings people together with a smile, one pint at a time.